Stronger Signals

In the early days, Lake Martin’s attraction as an escape destination hinged, to some extent, on its remoteness and lack of technology. The lake was a place where the word ‘connection’ was synonymous with teaching the grandchildren to water ski and making s’mores around the fire pit – not cellphone reception and internet access. Today, the lake’s connectivity relates to advances in technology, as the global shift to Zoom meetings, school online and internet shopping makes fulltime lake life amenable for young, active families.

With real estate sales breaking records in the lake area, new home developments and neighborhoods are on the fast track for moving dirt and breaking ground to create inventory to meet demand. The growing population at Lake Martin shops, works, learns, chats with friends and relatives, runs businesses and more through a Wi-Fi connection. In contrast to their parents who retired to a quiet life at the lake; busy, active families can live anywhere if they have a good internet connection.