Lakefront living at The Heritage will be unmatched on Lake Martin, and if market indications continue their current course, it soon could be an opportunity lost for those who hesitate. Last year, 90 percent of the 52 lots in the initial release of the lake’s most exclusive neighborhood sold in about half the time that availability was expected to last, said Russell Lands Vice President of Real Estate Sales Steve Arnberg.

“Given that level of response, we expect that 18 to 20 of the 27 Phase 2 lots will be sold by summer’s end,” Arnberg said.