LOS ANGELES, June 23, 2026 /PRNewswire/ -- St. Cloud Capital is pleased to announce it has partnered with an elite group of investors, including Hamilton Lane's Impact platform, to support Brand Velocity Group's ("BVG") acquisition of RCX Sports ("RCX" or the "Company"), the leading professional-league-backed youth sports platform in North America. RCX delivers accessible, affordable, and high-quality youth sports experiences, and manages the official licenses on behalf of the National Football League ("NFL Flag"), Major League Soccer ("MLS GO"), the National Basketball Association ("Jr. NBA & Jr. WNBA Leagues"), Major League Baseball ("MLB Pitch, Hit & Run"), and the National Hockey League ("NHL STREET"), among others. This is an investment out of St. Cloud's fourth fund, which has committed capital of $236 million.
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