SHENZHEN, China, Feb. 3, 2026 /PRNewswire/ --Â On January 5, 2026, Huawei announced a revolutionary partnership as the official technology collaborator for the dsm-firmenich Running Team, home to marathon icon Eliud Kipchoge. The collaboration aims to promote running culture worldwide and inspire more people to embrace the sport. The cross-industry alliance has already generated a significant buzz in both the technology and sports worlds, sparking widespread speculation about Huawei's strategic moves in the health and fitness sector.
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