AUSTIN, Texas, June 18, 2026 /PRNewswire/ -- Shokz, the pioneer in open-ear audio technology, today announced its official partnership with the Western States 100-Mile Endurance Run (WSER), the world's oldest 100-mile trail race. Scheduled for June 27–28, 2026 in California, the race marks Shokz's first year as an official partner and kicks off the brand's 2026 Run the Legend campaign, celebrating the race's legacy and the athletes who take on one of ultrarunning's most iconic challenges.

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