MILAN, March 8, 2026 /PRNewswire/ -- TCL China Star Optoelectronics Technology (TCL CSOT), a global leader in advanced display technologies and a subsidiary of TCL Technology (000100.SZ), showcased a new generation of display solutions at exhibitions and fan zones during Milano Cortina 2026. Leveraging cutting-edge display technology, TCL CSOT creates immersive viewing experiences, enables efficient information delivery, and facilitates artistic presentation. Underpinned by its "Display the Future" vision and the APEX technology program, the company translates superior picture quality, enhanced visual comfort, and advanced energy efficiency into tangible experiences for audiences.
kAmkDEC@?8mu66= E96 p4E:@?i #6567:?:?8 u2? t?8286>6?Ek^DEC@?8mk^Am
kAm(96? 6G6CJ >:==:D64@?5 4@F?ED[ J@F ?665 2 5:DA=2J E92E 5@6D?VE ;FDE D9@H—:E :>>6CD6D] %r{ r$~%VkDA2? :5lQDA2?w89=Eah3cQmDk^DA2?m kDA2? :5lQDA2?w89=E5bhbQmk^DA2?m:??@G2E:@?D AFD9 E92E 6?G6=@A6—>@G:?8 G:6H:?8 7C@> D:>A=J QD66:?8 4=62C=JQ E@ ECF=J Q36:?8 E96C6]Q $E6A :?E@ @FC :>>6CD:G6 K@?6D 2?5 6IA6C:6?46 E96 |:I65 #62=:EJ s:DA=2J Wa]deQX E92E 762EFC6D 2 `a__ !!x |# D@=FE:@?[ 3@2DE:?8 5F2= czZ 4=2C:EJ 2?5 2 `_d° F=EC2\H:56 7:6=5 @7 G:6H 7@C D:=<J[ =:76=:<6 G:DF2=D] !2:C65 H:E9 3:?@4F=2C ba\>682A:I6= 4@=@C A2DDE9C@F89 42>6C2D[ :E 249:6G6D >:==:>6E6C\=6G6= DA2E:2= A@D:E:@?:?8 2?5 AC64:D6 C62=:EJ\G:CEF2=:EJ 7FD:@?[ 4C62E:?8 2 ?2EFC2= |# 6?G:C@?>6?E 7@C 72?D E@ 6IA=@C6 ~=J>A:4 G6?F6D 2?5 >@>6?ED :?E6C24E:G6=J]k^Am
kAmkDEC@?8mt4@\uC:6?5=J s:DA=2JDi w:89 x>A24E[ {@H t?6C8Jk^DEC@?8mk^Am
kAm%r{ r$~% :D AC:@C:E:K:?8 =@H A@H6C 4@?DF>AE:@? 2?5 =@?86G:EJ 2D 4@C6 >62DFC6D @7 :ED Qs:DA=2J E96 uFEFC6Q G:D:@?] s:DA=2JD :? =2C86 6G6?ED >FDE @A6C2E6 C6=:23=J 7@C 6IE6?565 A6C:@5D H9:=6 >:?:>:K:?8 E96:C 6?G:C@?>6?E2= 7@@EAC:?E] %r{ r$~%VD s:8:E2= $:8?286 Wag]dQX—A@H6C65 3J 2 AC@AC:6E2CJ @I:56‑32D65 72DE‑C67C6D9 D@=FE:@?—FE:=:K6D 2>3:6?E =:89E C67=64E:@? E@ AC6D6?E G:3C2?E[ 7F==‑4@=@C 4@?E6?E H:E9@FE 2 324<=:89E] %9:D 2AAC@249 5C2DE:42==J 4FED 6?6C8J FD6 H9:=6 6?92?4:?8 G:6H:?8 4@>7@CE] (:E9 F=EC2\=@H DE2?53J A@H6C 2?5 2 32EE6CJ =:76 6I4665:?8 `g >@?E9D[ :E DFAA@CED 423=6\7C66 @A6C2E:@?[ C65F46D >2:?E6?2?46 2?5 6?6C8J 4@?DF>AE:@?]k^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56CfedbQmkAmk2 9C67lQ9EEADi^^>>2]AC?6HDH:C6]4@>^>65:2^ahagd_h^:>286a]9E>=Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmk^2mk^Amk^5:Gm
kAmkDEC@?8m!C@\{6G6= r=2C:EJi tIA2?5:?8 (:?E6C $A@CEDV #6249k^DEC@?8mk^Am
kAmpD 4@G6C286 @7 E96 v2>6D 5:G6CD:7:6D[ E96 6>A92D:D >@G6D 36J@?5 AFC6 E649?:42= DA64:7:42E:@?D E@H2C5 4C62E:?8 :>A24E7F= 2?5 6?828:?8 G:6H:?8 6?G:C@?>6?ED] %r{ r$~% :D 25G2?4:?8 4@=@C 244FC24J[ >@E:@? 92?5=:?8[ G:DF2= DE23:=:EJ[ 2?5 =@?8‑E6C> C6=:23:=:EJ 24C@DD 3C@2542DE[ AC@76DD:@?2= D9@H42D6D[ 2?5 AF3=:4 DA246D—6?DFC:?8 E92E 72DE‑>@G:?8 6G6?ED[ ?F2?465 E6IEFC6D[ 2?5 H:56 5J?2>:4 D46?6D 2C6 C6?56C65 H:E9 4=2C:EJ 2?5 :?E6?E] qJ A@H6C:?8 @?\D:E6 AC@5F4E:@? 2?5 C62=\E:>6 DE@CJE6==:?8[ E96D6 5:DA=2JD 6IA2?5 H:?E6C DA@CEDV C6249 :? 42AEFC6 2?5 D92C:?8]k^Am
kAmkDEC@?8mp!t)i s:DA=2J E96 uFEFC6k^DEC@?8mk^Am
kAm(96? 4@>A=6I DA64:7:42E:@?D >2<6 5:DA=2J D6=64E:@? 492==6?8:?8[ %r{ r$~%VD 25G2?465 E649?@=@8J 3C2?5[ p!t)[ AC@G:56D E96 4=2C:EJ ?66565 E@ 7F=7:== @FC Qs:DA=2J E96 uFEFC6Q G:D:@?] xE AC@G:56D 2 4=62C DEC2E68:4 C@25>2A 3J :?E68C2E:?8 :>286\BF2=:EJ :>AC@G6>6?ED[ 6J6\42C6 :??@G2E:@?[ 2?5 64@\7C:6?5=J[ =@H\42C3@? E649?@=@8:6D 24C@DD E96 6?E:C6 AC@5F4E =:764J4=6]k^Am
More from this section
kAm!@H6C65 3J 4FEE:?8\6586 3C62<E9C@F89D[ p!t) 56=:G6CD 6=6G2E65 G:DF2= 2?5 D6?D@CJ 6IA6C:6?46D—6I46AE:@?2= A:4EFC6 A6C7@C>2?46[ =2DE:?8 G:6H:?8 4@>7@CE[ DFDE2:?23=6 5FC23:=:EJ[ 2?5 3@=5 ?6H 7@C> 724E@CD 3F:=E 7@C E96 px 6C2 2?5 36J@?5]k^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56CgahfQmkAmk2 9C67lQ9EEADi^^>>2]AC?6HDH:C6]4@>^>65:2^ahagd``^:>286b]9E>=Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmk^2mk^Amk^5:Gm
kAmu@C 7FEFC6 FA52E6D[ A=62D6 G:D:E %r{ r$~%VD {:?<65x? A286ik^Am
kAmk2 9C67lQ9EEADi^^HHH]=:?<65:?]4@>^4@>A2?J^49:?2DE2C@AE@6=64EC@?:4DE649?@=@8J^Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQm9EEADi^^HHH]=:?<65:?]4@>^4@>A2?J^49:?2DE2C@AE@6=64EC@?:4DE649?@=@8J^k^2mk^Am
kAmkDEC@?8mp3@FEÂ %r{ r$~%k^DEC@?8mk^Am
kAmtDE23=:D965 :? a__h[ %r{ r9:?2 $E2C ~AE@6=64EC@?:4D %649?@=@8J r@][ {E5] W%r{ r$~%X :D 2 =625:?8 8=@32= :??@G2E@C :? 5:DA=2J E649?@=@8:6D[ H:E9 :ED {rs[ ~{ts[ 2?5 |{ts D@=FE:@?D A@H6C:?8 =625:?8 2AA=:42E:@?D :? 6G6CJ >2;@C 5:DA=2J 42E68@CJ] vF:565 3J 2 4=62C DEC2E68:4 5:C64E:@? E9C@F89 :ED 25G2?465 5:DA=2J E649?@=@8J 3C2?5 p!t)[ %r{ r$~% :?G6DED 4@?E:?F@FD=J 2?5 DEC2E68:42==J :? #U2>Ajs[ 5C:G6? 3J 2 >:DD:@? E@ 2>2K6[ AC@E64E 2?5 :?DA:C6 2== A6@A=6 E9C@F89 6?5=6DD=J :??@G2E:G6 5:DA=2J E649?@=@8J] pD A2CE @7 %r{VD (@C=5H:56 ~=J>A:4 !2CE?6CD9:A[ %r{ r$~% :D AC@F5 E@ 56=:G6C 5:DA=2J D@=FE:@?D E92E 6=6G2E6 6IA6C:6?46D @? E96 8=@32= DE286]k^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56C_Qmk^5:Gm
kA :5lQ!&#{Qmk:>8 E:E=6lQr:D:@?Q H:5E9lQ`aQ 96:89ElQ`aQ 2=ElQr:D:@?Q DC4lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^:>8^72G:4@?]A?8nD?lr}_bgegU2>AjD5la_ae\_b\_gQ ^m ':6H @C:8:?2= 4@?E6?E E@ 5@H?=@25 >F=E:>65:2ik2 :5lQ!#}&#{Q C6=lQ?@7@==@HQ 9C67lQ9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^E4=\4D@E\5:DA=2JD\E96\7FEFC6\2E\E96\>:=2?@\4@CE:?2\a_ae\H:E9\4FEE:?8\6586\5:DA=2J\E649?@=@8J\7@C\E96\82>6D\b_af_fdhc]9E>=Q E2C86ElQ03=2?<Qm9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^E4=\4D@E\5:DA=2JD\E96\7FEFC6\2E\E96\>:=2?@\4@CE:?2\a_ae\H:E9\4FEE:?8\6586\5:DA=2J\E649?@=@8J\7@C\E96\82>6D\b_af_fdhc]9E>=k^2mk^Am
kAm$~&#rt %r{ r9:?2 $E2C ~AE@6=64EC@?:4D %649?@=@8J W%r{ r$~%Xk^Am
kAmk:>8 2=ElQQ DC4lQ9EEADi^^CE]AC?6HDH:C6]4@>^CE]8:7n}6HDxE6>x5lr}_bgegU2>Aj%C2?D>:DD:@?0x5la_ae_b_g_g`f!#0}t($0&$!#00000r}_bgegU2>Ajs2E6x5la_ae_b_gQ DEJ=6lQ3@C56Ci_AIj H:5E9i`AIj 96:89Ei`AIjQ ^mk^Am


