The vacation used to start with a place: you picked a city, a coast, a country and then figured out what to do once you got there. That logic has changed, with a growing number of American travelers now starting with the activity, the golf swing, the surf break or the boat launch. The destination has become a detail, and the hobby is the whole point.

kAmk2 9C67lQ9EEADi^^?6HD]2:C3?3]4@>^a_ae\DF>>6C\EC2G6=\EC6?5D\C6G62=65^Q C6=lQ?@7@==@HQmp:C3?3’D DF>>6C a_ae 52E2k^2m D9@HD EC2G6=6CD :?4C62D:?8=J 3@@< 2C@F?5 24E:G:E:6D :?DE625 @7 56DE:?2E:@?D] {:DE:?8D ?62C 8@=7 4@FCD6D[ =2<67C@?ED 2?5 DFC7 DA@ED C64@C565 D@>6 @7 E96 9:896DE 3@@<:?8 8C@HE9 2>@?8 =:DE:?8 42E68@C:6D :? C646?E J62CD[ H:E9 EC2G6=6CD 3F:=5:?8 D9@CE\92F= 5@>6DE:4 EC:AD 2C@F?5 DA64:7:4 24E:G:E:6D C2E96C E92? EC25:E:@?2= D:89ED66:?8] p E9:C5 @7 &]$] DF>>6C EC2G6=6CD 2C6 DE2J:?8 4=@D6C E@ 9@>6 E9:D D62D@?[ 2?5 E96 56DE:?2E:@?D 5C2H:?8 E96> :? 2C6 E96 @?6D E:65 E@ 2 DA64:7:4 A=2?[ ?@E ;FDE 2 AC6EEJ G:6H]k^Am
k9a 4=2DDlQHA\3=@4<\9625:?8Qm~? E96 H2E6Ck^9am
kAmx?=2?5 =2<6D AF== 3@2E6CD 2?5 k2 9C67lQ9EEADi^^7@@55C:?<=:76]4@>^=:G6CA@@=\H2E6C7C@?E^QmH2E6C7C@?Ek^2m EC2G6=6CD 2H2J 7C@> E96 @3G:@FD 4@2DE2= 49@:46D] k2 9C67lQ9EEADi^^D2F82EF4<]4@>^Q C6=lQ?@7@==@HQm$2F82EF4<k^2m[ 2 D>2== 92C3@C E@H? @? {2<6 |:49:82?[ 92D 3F:=E 2 BF:6E C6AFE2E:@? 2C@F?5 42=> :?=2?5 H2E6CH2JD 2?5 >2C:?2 4F=EFC6] xE’D E96 <:?5 @7 A=246 E92E @?=J >2<6D D6?D6 @? J@FC :E:?6C2CJ :7 36:?8 @? E96 H2E6C :D E96 C62D@? J@F’C6 EC2G6=:?8]k^Am
kAmuFCE96C H6DE[ k2 9C67lQ9EEADi^^=2<6496=2?]4@>^Q C6=lQ?@7@==@HQm{2<6 r96=2?k^2m CF?D d_ >:=6D E9C@F89 2 8=24:6C\42CG65 G2==6J :? E96 }@CE9 r2D4256D[ 5C2H:?8 3@2E6CD H9@ H2?E !24:7:4 }@CE9H6DE D46?6CJ H:E9@FE E96 4C@H5D E92E 7@==@H :E] q@E9 56DE:?2E:@?D 2AA62C :? p:C3?3’D DF>>6C 52E2 2D AC@@7 E92E E96 5C2H :D?’E E96 E@H?[ 3FE H92E E96 H2E6C =6ED J@F 5@]k^Am
k9a 4=2DDlQHA\3=@4<\9625:?8Qm~? E96 H2G6Dk^9am
kAm%96 ~FE6C q2?<D @7 }@CE9 r2C@=:?2 92D 366? 2 DFC7 56DE:?2E:@? 7@C 564256D[ 3FE E96 a_ae 3@@<:?8 A2EE6C?D DF886DE :E AF==D 2 ?6H H2G6 @7 24E:G:EJ\7:CDE EC2G6=6CD] k2 9C67lQ9EEADi^^93E@H?92==]4@>^Q C6=lQ?@7@==@HQmw@=56? q6249k^2m @776CD >6==@H 4@?5:E:@?D 2?5 2 D=@H6C 32CC:6C\:D=2?5 A246 E92E DF:ED 368:??6CD 2?5 :?E6C>65:2E6 DFC76CD H9@ H2?E 2? 2AAC@24923=6 A=246 E@ DA6?5 E:>6 :? E96 H2E6C H:E9@FE 2 DE66A =62C?:?8 4FCG6] k2 9C67lQ9EEADi^^HHH]?28D9625?4]8@G^Q C6=lQ?@7@==@HQm}28D w625k^2m[ @?6 @7 E96 t2DE r@2DE’D @=56DE DFC7 E@H?D[ 3C:?8D DE625:6C DH6==D 2?5 2 =@42= 4F=EFC6 E92E C6H2C5D EC2G6=6CD H9@ 2CC:G6 H:E9 2 3@2C5 C2E96C E92? 2 3F4<6E =:DE] }6:E96C E@H? >2C<6ED :ED6=7 2D 2 9@E 56DE:?2E:@?] %96J 5@?’E ?665 E@j E96 3C62< :D E96 A:E49]k^Am
k9a 4=2DDlQHA\3=@4<\9625:?8Qm~? E96 72:CH2Jk^9am
kAm%96 8@=7 56DE:?2E:@?D E92E D66 E96 DEC@?86DE :?E6C6DE :? p:C3?3’D 52E2 2C6?’E E96 >2CBF66 ?2>6D] k2 9C67lQ9EEADi^^HHH]2??2C3@C]@C8^Q C6=lQ?@7@==@HQmp?? pC3@Ck^2m 6>6C86D 2D 2? F?56C\E96\C252C A:4<[ H:E9 H6==\C682C565 AF3=:4 2?5 AC:G2E6 4@FCD6D E92E C6H2C5 8@=76CD H:==:?8 E@ =@@< A2DE E96 @3G:@FD |:5H6DE @AE:@?D] k2 9C67lQ9EEADi^^5:D4@G6CE6E@?G2==6J]4@>^Q C6=lQ?@7@==@HQm':4E@C[ xsk^2m[ EF4<65 :?E@ %6E@? '2==6J H:E9 G:6HD @7 E96 %6E@? #2?86[ @776CD >@F?E2:? 4@FCD6 2446DD E92E H@F=5 36 E96 46?E6CA:646 @7 2?J EC:A] xE @?=J C68:DE6CD @? E96 >2A :7 8@=7 :D H9J J@F’C6 8@:?8[ 2?5 E92E’D 6I24E=J E96 A@:?E] %96D6 2C6?’E 56DE:?2E:@?D E92E 92AA6? E@ 92G6 4@FCD6D[ 3FE 4@FCD6D E92E 92AA6? E@ 92G6 56DE:?2E:@?D 2C@F?5 E96>]k^Am
k9a 4=2DDlQHA\3=@4<\9625:?8Qm~? E96 EC2:=k^9am
kAm#F??:?8 2?5 4J4=:?8 92G6 4C@DD65 @G6C 7C@> 7:E?6DD C@FE:?6D :?E@ 7F== EC:A\A=2??:?8 =@8:4] p C646?E k2 9C67lQ9EEADi^^HHH]EC:A25G:D@C]4@>^pCE:4=6D\=(ts?v:Fgxe_\%C6?542DEae]9E>=Q C6=lQ?@7@==@HQmEC2G6= :?5FDECJ C6A@CEk^2m 7@F?5 E92E 24E:G6 EC2G6= 92D D9:7E65 7C@> 9@33J E@ :56?E:EJ[ H:E9 7:E?6DD E@FC:D> 364@>:?8 2 <6J >@E:G2E@C 7@C 56DE:?2E:@? 49@:46] %96 r9:428@ |2C2E9@? 5C@G6 2 b__T :?4C62D6 :? G:D:E@CD E@ E96 4:EJ 5FC:?8 C246 H66<6?5[ H:E9 q@DE@? 2?5 q6C=:? D66:?8 4@>A2C23=6 DA:<6D] %96 C246 :D E96 C62D@? 7@C E96 EC:A[ 2?5 E96 4:EJ :D H96C6 :E 92AA6?D E@ 36 96=5]k^Am
kAmpE E96 5@>6DE:4 =6G6=[ E92E =@8:4 C6D92A6D D>2==6C >2C<6ED] sF=FE9[ |:??6D@E2[ 9@DED k2 9C67lQ9EEADi^^HHH]5F=FE9?6HDEC:3F?6]4@>^DA@CED^a_ae\82CCJ\3;@C<=F?5\92=7\>2C2E9@?\D6==D\@FE\:?\fd\>:?FE6DQ C6=lQ?@7@==@HQmvC2?5>2’D |2C2E9@?k^2m 2=@?8 2 4@FCD6 E92E CF?D A2C2==6= E@ {2<6 $FA6C:@C[ 2?5 E96 a_ae v2CCJ q;@C<=F?5 w2=7 |2C2E9@? D@=5 @FE :? =6DD E92? EH@ 9@FCD[ H:E9 E96 7F== >2C2E9@?’D h[d__ DA@ED 7:==:?8 :? `a 9@FCD] uFCE96C D@FE9[ q6?E@?G:==6[ pC<2?D2D[ 92D DA6?E 2 564256 3F:=5:?8 2 EC2:= ?6EH@C< E92E 62C?65 :E E96 @77:4:2= 9@>6 @7 E96 &]$] }2E:@?2= |@F?E2:? q:<6 %62>[ H:E9 dd_ >:=6D @7 EC2:=D 2?5 E96 @A6?:?8 E9:D DF>>6C @7 pC<2?D2D’D 7:CDE 492:C=:7E\D6CG65 3:<6 A2C<]k^Am
k9a 4=2DDlQHA\3=@4<\9625:?8Qm(96C6 E96 :?5FDECJ 8@6D ?6IEk^9am
kAm%96 A2EE6C? 6IE6?5D 36J@?5 p:C3?3’D A=2E7@C>j 2 k2 9C67lQ9EEADi^^HHH]6IA65:2]4@>^F?A24<ae^72?\G@J286Q C6=lQ?@7@==@HQmEC2G6= :?5FDECJ C6A@CEk^2m 7@F?5 E92E dfT D2J E96J’C6 =:<6=J E@ D66< @FE 2 92?5D\@? =@42= DA@CE:?8 @C 24E:G6 6IA6C:6?46 H9:=6 @? 2 EC:A[ C:D:?8 E@ egT 2>@?8 v6? + 2?5 >:==6??:2=D 4@>3:?65] %C:AD 2C6 36:?8 3F:=E 2C@F?5 H92E A6@A=6 H2?E E@ 5@[ ?@E H96C6 E96J H2?E E@ 8@] %96 56DE:?2E:@? :D ?@ =@?86C E96 2?49@C[ 3FE E96 @FEAFE @7 2 5:776C6?E[ >@C6 A6CD@?2= 42=4F=2E:@?]k^Am
kAmu@C E@FC:D> 3@2C5D[ 3@@<:?8 A=2E7@C>D 2?5 56DE:?2E:@? >2C<6E6CD[ E96 :>A=:42E:@? :D 5:C64E] %96 FDF2= A:E49 E92E 92D 2=H2JD H@C<65 :D =@D:?8 8C@F?5 E@ 2 EC2G6=6C H9@ 92D 2=C625J 564:565 H92E E96J’C6 5@:?8 367@C6 564:5:?8 H96C6 E96J’C6 8@:?8] %96 :?5FDECJ E92E 7:8FC6D @FE 9@H E@ D6== E96 24E:G:EJ 7:CDE[ 2?5 E96 A=246 D64@?5[ :D E96 @?6 E92E 42AEFC6D E9:D EC2G6=6C] %96 C6DE H:== <66A >2C<6E:?8 E@ 2 564:D:@? E92E’D 2=C625J 366? >256]k^Am
kAmy6??:76C p==6? :D 2 C6E:C65 4967 EFC?65 EC2G6=6C[ 4@@<3@@< 2FE9@C 2?5 ?2E:@?2==J DJ?5:42E65 ;@FC?2=:DEj D96’D 2=D@ 2 4@\7@F?56C @7 k2 9C67lQ9EEADi^^7@@55C:?<=:76]4@>^Qmu@@5 sC:?< {:76k^2m[ H96C6 D96 D92C6D 6IA6CE EC2G6= E:AD[ 4CF:D6 :?D:89ED 2?5 =FIFCJ 56DE:?2E:@? 8F:56D] p C64@8?:K65 4CF:D6 6IA6CE H:E9 2 566A A2DD:@? 7@C 9:89\6?5 6IA6C:6?46D 2?5 @77\E96\362E6?\A2E9 56DE:?2E:@?D[ y6??:76C 6IA=@C6D E96 H@C=5 H:E9 4FC:@D:EJ[ 56AE9 2?5 2 DE@CJE6==6C’D A6CDA64E:G6] w6C 2CE:4=6D 2C6 C68F=2C=J 762EFC65 @? E96 pDD@4:2E65 !C6DD (:C6[ %96 (2D9:?8E@? !@DE[ $62EE=6 %:>6D[ |$} 2?5 >@C6]k^Am
kAm%96 A@DE k2 9C67lQ9EEADi^^7@@55C:?<=:76]4@>^9@33J\32D65\DF>>6C\EC:AD^Qmp>6C:42?D 2C6 A=2??:?8 E96:C a_ae DF>>6C EC:AD 2C@F?5 9@33:6D[ ?@E 56DE:?2E:@?D] w6C6’D H96C6 E96J’C6 8@:?8 2?5 H92E E96J’C6 5@:?8k^2m 2AA62C65 7:CDE @? k2 9C67lQ9EEADi^^7@@55C:?<=:76]4@>Qmu@@5 sC:?< {:76k^2m]k^Am