The new partnership will bring the brands together through collaborative content, experiences and drops throughout the fall and holiday season
NEW YORK, Sept. 24, 2026 /PRNewswire/ -- Today, Basil Hayden, 'the Bourbon Born to Surprise,' and Rowing Blazers, known for its irreverent take on preppy style, announce a new partnership grounded in a shared approach of reimagining classics, from tailoring to distilling. Through collaborative content, experiences and limited-edition drops rolling out throughout the fall and holiday season, Basil Hayden and Rowing Blazers will bring their shared philosophy of "Classics, Reimagined"Â to life across the worlds of bourbon, style and culture.Â
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