- Through immersive brand activations including exclusive star-chef collaborations, bibigo™ is set to elevate the tournament experience by delivering an unforgettable taste of Korean cuisine to golf fans in Texas.
MCKINNEY, Texas, May 21, 2026 /PRNewswire/ -- CJ Foods has announced that bibigo™, its No. 1 Korean food brand in the U.S., is delivering a vibrant and delicious array of Korean culinary experiences at THE CJ CUP Byron Nelson 2026, a PGA Tour tournament. Taking place at TPC Craig Ranch in McKinney, Texas from May 20-24, the brand is operating under the campaign theme "Unlock Korean Flavor, Unpack bibigo." Throughout the tournament, bibigo has prepared a dynamic lineup of activations, including an interactive brand booth, curated concessions, and engaging on-site events for visitors.
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