New CLIF innovations deliver sustained energy for movement, adventure and athletic performance
EAST HANOVER, N.J., March 18, 2026 /PRNewswire/ -- The CLIF brand today expanded its energy portfolio with the launch of CLIF Energy Bites and the limited-edition CLIF Chocolate Berry energy bar. With its newest product offerings, CLIF provides sustained energy in new, delicious options for activities like running, hiking, climbing, biking, long workouts, and more.
kAmkDEC@?8mr{xu t?6C8J q:E6D ~776C $FDE2:?65 t?6C8J :? 2 q:E6\$:K65 u@C>2Ek^DEC@?8mk^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56Cf_gdQmkAmk2 9C67lQ9EEADi^^>>2]AC?6HDH:C6]4@>^>65:2^ahbebah^r{xu0t?6C8J0q:E6D0@776C0DFDE2:?6506?6C8J0:?0203:E60D:K6507@C>2E]9E>=Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmk^2mk^Amk^5:Gm
kAmk2 9C67lQ9EEADi^^HHH]4=:732C]4@>^4@==64E:@?D^4=:7\6?6C8J\3:E6DQ E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmr{xu t?6C8J q:E6Dk^2m 3C:?8 3:E6\D:K65 DFDE2:?65 6?6C8J :? 2 4@?G6?:6?E 7@C>2E] (:E9 e 8C2>D @7 A=2?E\32D65 AC@E6:? A6C A24< 2?5 4C27E65 H:E9 @C82?:4[ ?@?\v|~ @2ED[ r{xu t?6C8J q:E6D 2C6 56D:8?65 E@ 96=A J@F C2:D6 J@FC 32C] pG2:=23=6 :? :?5:G:5F2==J HC2AA65[ 324<A24<\C625J A24<D[ E96J AC@G:56 8C23 2?5 8@ 4@?G6?:6?46 H:E9 BF2=:EJ :?8C65:6?ED] r{xu t?6C8J q:E6D 56=:G6C DFDE2:?65 6?6C8J H:E9 E96 7=6I:3:=:EJ 2?5 7F?4E:@? 2E9=6E6D H2?E :? 2? 62DJ 3:E6\D:K65 7@C>2E]k^Am
kAmQ(:E9 E96 r{xu 3C2?5[ H6VC6 7@4FD65 @? 96=A:?8 7F6= J@F E@ C2:D6 J@FC 32C 3J 56=:G6C:?8 AC@5F4ED E92E 7:E J@FC 24E:G6[ 72DE\A2465 =:76DEJ=6[Q D2:5 r@C66? q2:=@C[ $6?:@C qC2?5 |2?286C[ r{xu 3C2?5 2E |@?56=ēK x?E6C?2E:@?2=] Qr{xu t?6C8J q:E6D C6AC6D6?E 2 ?2EFC2= 6G@=FE:@? @7 @FC 6?6C8J A@CE7@=:@[ 56=:G6C:?8 E96 DFDE2:?65 6?6C8J 2?5 BF2=:EJ :?8C65:6?ED J@F <?@H 2?5 ECFDE[ ?@H :? 2 4@?G6?:6?E[ 3:E6\D:K65 7@C>2E E92E 96=AD J@F C2:D6 J@FC 32C H96C6G6C J@FC 25G6?EFC6 E2<6D J@F]Qk^Am
kAmpG2:=23=6 :? E9C66 56=:4:@FD G2C:6E:6D :?4=F5:?8 k2 9C67lQ9EEADi^^HHH]4=:732C]4@>^AC@5F4ED^4=:7\32C\49@4@=2E6\49:A\6?6C8J\3:E6DnG2C:2?Elc`dafacafgch_`Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmr9@4@=2E6 r9:Ak^2m[ k2 9C67lQ9EEADi^^HHH]4=:732C]4@>^AC@5F4ED^4=:7\32C\49@4@=2E6\3C@H?:6\6?6C8J\3:E6DnG2C:2?Elc`dafacag`feehQ E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmr9@4@=2E6 qC@H?:6k^2m 2?5 k2 9C67lQ9EEADi^^HHH]4=:732C]4@>^AC@5F4ED^4=:7\32C\4@@<:6D\2?5\4C6>6\6?6C8J\3:E6DnG2C:2?Elc`dafacagd_cbfQ E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmr@@<:6D U2>Aj rC6>6k^2m[ r{xu t?6C8J q:E6D 2C6 2G2:=23=6 2E C6E2:=6CD ?2E:@?H:56[ H:E9 2 DF886DE65 C6E2:= AC:46 @7 Sf]ch A6C d\A24<]k^Am
kAmkDEC@?8mr{xu r9@4@=2E6 q6CCJ t?6C8J q2C r6=63C2E6D r{xu Q#F? E96 (@C=5Q r2>A2:8?k^DEC@?8mk^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56Cg`gaQmkAmk2 9C67lQ9EEADi^^>>2]AC?6HDH:C6]4@>^>65:2^ahbebb_^r{xu0r9@4@=2E60q6CCJ06?6C8J032C046=63C2E6D0CF?042>A2:8?]9E>=Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmk^2mk^Amk^5:Gm
kAm#64@8?:K:?8 E92E C@FE6 72E:8F6 :D 2 492==6?86 6G6CJ 2E9=6E6 <?@HD[ E96 r{xu 3C2?5VD ?6H k2 9C67lQ9EEADi^^>@?56=6K\4=:7CF?E96H@C=5]D92C65\2]2A@==@]AC@5]2HD]6AC:K6]?6E^=@8:?Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQm#F? E96 (@C=5 42>A2:8?k^2m :?G:E6D 2E9=6E6D E@ 3C62< E96:C C@FE:?6 2?5 7665 E96:C 25G6?EFC6] #F? E96 (@C=5 762EFC6D 2 DH66ADE2<6D @776C:?8 E96 492?46 E@ H:?Y CF??:?8 @C 4J4=:?8 EC:AD E@ pFDEC2=:2[ pC86?E:?2[ @C y2A2?[ :?DA:C:?8 4@?DF>6CD E@ C2:D6 E96:C 32C :? ?6H 56DE:?2E:@?D]k^Am
kAmpD A2CE @7 E96 r{xu 3C2?5VD ?6H #F? E96 (@C=5 42>A2:8?[ E96 3C2?5 :?EC@5F465 2 ?6H =:>:E65\65:E:@? k2 9C67lQ9EEADi^^HHH]4=:732C]4@>^AC@5F4ED^4=:7\32C\49@4@=2E6\36CCJ\CF?\E96\H@C=5\=:>:E65\65:E:@?nG2C:2?Elc`dafacafda`bbQ E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmr9@4@=2E6 q6CCJk^2m 6?6C8J 32C] s6=:G6C:?8 `_ 8C2>D @7 AC@E6:? A6C 32C 2?5 >256 H:E9 @C82?:4[ ?@?\v|~ @2ED[ r{xu r9@4@=2E6 q6CCJ @776CD DFDE2:?65 6?6C8J 7@C 2E9=6E6D @7 2== =6G6=D] r{xu r9@4@=2E6 q6CCJ :D 2G2:=23=6 7@C 2 =:>:E65 E:>6 2E C6E2:=6CD ?2E:@?H:56[ H:E9 2 DF886DE65 C6E2:= AC:46 @7 S`]hh A6C 32C @C Sf]ch A6C d\A24< @7 32CD]k^Am
kAmu@C >@C6 :?7@C>2E:@? 2?5 AC@5F4E 2G2:=23:=:EJ[ G:D:E k2 9C67lQ9EEADi^^HHH]4=:732C]4@>^4=:7Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQm4=:732C]4@>^4=:7k^2m @C 7@==@H E96 r{xu 3C2?5 @? k2 9C67lQ9EEADi^^HHH]:?DE28C2>]4@>^4=:732C^n9=l6?Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmx?DE28C2>k^2m[ k2 9C67lQ9EEADi^^HHH]E:<E@<]4@>^o4=:732Cn=2?8l6?Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQm%:<%@<k^2m[ 2?5 k2 9C67lQ9EEADi^^HHH]72463@@<]4@>^4=:732C^Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmu2463@@<k^2m]k^Am
kAmkDEC@?8mY}~ !&#rwp$t }trt$$p#*]k^DEC@?8m ~A6? E@ C6D:56?ED @7 E96 d_ &?:E65 $E2E6D[ s]r][ 2?5 !F6CE@ #:4@[ `g 2?5 @=56C] t?5D ``idh A> t% @? f^b`^ae] '@:5 H96C6 AC@9:3:E65] $66 k2 9C67lQ9EEADi^^>@?56=6K]AC@>@]6AC:K6]4@>^4=:7CF?E96H@C=5^AF3=:4^7F=7:==>6?E^CF=6D]A57Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQm~77:4:2= #F=6Dk^2m 7@C 9@H E@ 6?E6C[ 2=E6C?2E6 >6E9@5 @7 6?ECJ[ @55D[ 2?5 AC:K6 56D4C:AE:@?]k^Am
kAmkDEC@?8mp3@FE E96 r{xu 3C2?5ik^DEC@?8mk^Am
kAmu@C >@C6 E92? b_ J62CDk6>m[ E96 r{xu 3C2?5k^6>m 92D 4C27E65 56=:4:@FD 7@@5 H:E9 @C82?:4 :?8C65:6?ED F?56C :ED k6>mr{xu qp#[ +32C[k^6>m 2?5 k6>m{&}pk^6>m 3C2?5D] x? a_aa[ k6>mE96 r{xu 3C2?5k^6>m 3642>6 A2CE @7 E96 |@?56=ēK x?E6C?2E:@?2=[ x?4] W}2D52Bi |s{+X[ A@CE7@=:@ @7 3C2?5D 6>A@H6C:?8 A6@A=6 E@ D?24< C:89E :? @G6C `d_ 4@F?EC:6D 2C@F?5 E96 H@C=5] (:E9 a_ac ?6E C6G6?F6 @7 2AAC@I:>2E6=J Sbe]c 3:==:@?[ |@?56=ēK :D =625:?8 E96 7FEFC6 @7 D?24<:?8 H:E9 @E96C :4@?:4 8=@32= 2?5 =@42= 3C2?5D DF49 2D k6>m~#t~[ #x%+[ 36=':E2[ {&k^6>m[ 2?5 k6>m%p%tV$ qpzt $w~!k^6>m 3:D4F:ED 2?5 32<65 D?24<D[ 2D H6== 2D k6>mrpsq&#* spx#* |x{z[ |x{zp[ 2?5 %~q{t#~}tk^6>m 49@4@=2E6] |@?56=ēK x?E6C?2E:@?2= :D 2 AC@F5 >6>36C @7 E96 $E2?52C5 2?5 !@@CVD d__[ }2D52B `__[ 2?5 s@H y@?6D $FDE2:?23:=:EJ x?56I] u@C >@C6 :?7@C>2E:@? 23@FE k6>mE96 r{xu 3C2?5k^6>m[ A=62D6 G:D:E r{xu M |@?56=ēK x?E6C?2E:@?2=[ x?4] W>@?56=6K:?E6C?2E:@?2=]4@>X]k^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56C_QmkAmk2 9C67lQ9EEADi^^>>2]AC?6HDH:C6]4@>^>65:2^ahbeccd^r{xu{@8@0{@8@0{@8@]9E>=Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmk^2mk^Amk^5:Gm
kA :5lQ!&#{Qmk:>8 E:E=6lQr:D:@?Q H:5E9lQ`aQ 96:89ElQ`aQ 2=ElQr:D:@?Q DC4lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^:>8^72G:4@?]A?8nD?l}*`ae``U2>AjD5la_ae\_b\`gQ ^m ':6H @C:8:?2= 4@?E6?E E@ 5@H?=@25 >F=E:>65:2ik2 :5lQ!#}&#{Q C6=lQ?@7@==@HQ 9C67lQ9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^E96\4=:7\3C2?5\6IA2?5D\6?6C8J\A@CE7@=:@\H:E9\?6H\6?6C8J\3:E6D\2?5\=:>:E65\65:E:@?\49@4@=2E6\36CCJ\6?6C8J\32C\b_af`ee`e]9E>=Q E2C86ElQ03=2?<Qm9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^E96\4=:7\3C2?5\6IA2?5D\6?6C8J\A@CE7@=:@\H:E9\?6H\6?6C8J\3:E6D\2?5\=:>:E65\65:E:@?\49@4@=2E6\36CCJ\6?6C8J\32C\b_af`ee`e]9E>=k^2mk^Am
kAm$~&#rt |@?56=ēK x?E6C?2E:@?2=k^Am
kAmk:>8 2=ElQQ DC4lQ9EEADi^^CE]AC?6HDH:C6]4@>^CE]8:7n}6HDxE6>x5l}*`ae``U2>Aj%C2?D>:DD:@?0x5la_ae_b`g_g__!#0}t($0&$!#00000}*`ae``U2>Ajs2E6x5la_ae_b`gQ DEJ=6lQ3@C56Ci_AIj H:5E9i`AIj 96:89Ei`AIjQ ^mk^Am


