Inspired by SVEDKA Vodka Water's signature transparent can, SVEDKA's Clearest Gameday Collection serves up limited-edition looks and clear tailgating essentials for football season and beyond.Â
LOUISVILLE, Ky., Oct. 5, 2026 /PRNewswire/ -- Clear bags may be stadium standard, but SVEDKA Vodka Water is taking transparent gameday style a whole lot further.Â
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56C`QmkAmk:>8 DC4lQ9EEADi^^>>I]AC?6HDH:C6]4@>^>65:2^|$a__aaga^$2K6C24\$@A9:2\rF=A@\46=63C2E6D\82>652J\:?\DEJ=6\:?\$2?\uC2?4:D4@];A8n:5l~pahgf`bdQ E:E=6lQ$@A9:2 rF=A@ 46=63C2E6D 82>652J :? DEJ=6 :? $2? uC2?4:D4@[ DA@CE:?8 2 7F==J EC2?DA2C6?E ;6CD6J 7C@> $'tszp '@5<2 (2E6CUCDBF@jD r=62C6DE v2>652J r@==64E:@?] !9@E@ rC65:EDi |:4926= $:>@?^$'tszp '@5<2 (2E6C Q 2=ElQ$@A9:2 rF=A@ 46=63C2E6D 82>652J :? DEJ=6 :? $2? uC2?4:D4@[ DA@CE:?8 2 7F==J EC2?DA2C6?E ;6CD6J 7C@> $'tszp '@5<2 (2E6CUCDBF@jD r=62C6DE v2>652J r@==64E:@?] !9@E@ rC65:EDi |:4926= $:>@?^$'tszp '@5<2 (2E6C Q ^mk^Amk^5:Gm
kAmx?EC@5F4:?8 E96kDEC@?8m $'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@?k^DEC@?8mi 2 =:>:E65\65:E:@? =:?6FA E92E 3C:?8D E96 3C2?5VD D:8?2EFC6 EC2?DA2C6?4J 36J@?5 E96 42? H:E9 72D9:@? 2?5 =:76DEJ=6 6DD6?E:2=D >256 7@C E2:=82E6D[ H2E49 A2CE:6D[ 2?5 6G6CJE9:?8 :? 36EH66?] k^Am
kAmuC@> AC6\82>6 7F? E@ D:56=:?6 D62ED[ 82>652J DEJ=6 92D 364@>6 2 4F=EFC2= >@>6?E 2== :ED @H?] p?5 H9:=6 4=62C\328 A@=:4:6D 92G6 >256 EC2?DA2C6?4J 2 DE25:F> ?646DD:EJ[ $'tszp :D EFC?:?8 :E :?E@ 2 7F==\@? 82>652J 26DE96E:4] x?DA:C65 3J $'tszp '@5<2 (2E6CVD EC2?DA2C6?E 42?[ E96 kDEC@?8m$'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@?k^DEC@?8m 3C:?8D E96 3C2?5VD D:8?2EFC6 4=2C:EJ E@ =:76 E9C@F89 D66\E9C@F89 >2E6C:2=D[ 7=2G@C\:?DA:C65 56E2:=D[ 36G6C286\C625J 7F?4E:@?2=:EJ[ 2?5 F?>:DE2<23=6 $'tszp 6?6C8J] k^Am
kAmQv2>652J DEJ=6 92D 364@>6 2 3:8 A2CE @7 7@@E32== D62D@?[ 2?5 H6 H2?E65 E@ 92G6 D@>6 7F? H:E9 D@>6E9:?8 2=C625J :>A@CE2?E E@ 72?D 2?5 DE25:F>\8@6CD[Q D2:5 s2G:5 q:?56C[ $6?:@C qC2?5 s:C64E@C 2E $'tszp] Q%96 $'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@? E2<6D E96 EC2?DA2C6?4J E92E >2<6D $'tszp '@5<2 (2E6C DE2?5 @FE 2?5 3C:?8D :E E@ =:76 :? 2 H2J E92E :D A=2J7F=[ 72D9:@?23=J 7F?4E:@?2= 2?5 7@@E32== C625J]QÂ k^Am
kAm%96 $'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@? :D :?DA:C65 3J 6249 @7 E96 7=2G@CD :? $'tszp '@5<2 (2E6CVD =:?6FA 2?5 :?4=F56Di k^Am
kF= EJA6lQ5:D4Qmk=:mp? @G6CD:K65 4=62C ;6CD6J :? 2 DEC2H36CCJ\:?DA:C65 4@=@CH2J[ 762EFC:?8 Rh_ @? E96 324< 2D 2 ?@5 E@ $'tszp '@5<2 (2E6CVD h_ 42=@C:6D A6C 42?] WAC:46i ScXÂ k^=:mk^F=m
kF= EJA6lQ5:D4Qmk=:mp k6>mA6249\:?DA:C65[k^6>m 7:==23=6 2?5 EC2?DA2C6?E G6DE E92E E2<6D VH2E6CAC@@7V E@ 2 H9@=6 ?6H =6G6=[ 56D:8?65 E@ D6CG6 2D E96 F=E:>2E6 7F?4E:@?2= DE2E6>6?E =2J6C 7@C J@FC E2:=82E6D] WAC:46i SgX k^=:mk^F=m
kF= EJA6lQ5:D4Qmk=:mp? :?7=2E23=6 E2:=82E6 492:C 2?5 7@@EC6DE H:E9 EC@A:42= A:?62AA=6 G:36D[ 762EFC:?8 3F:=E\:? 5C:?< 9@=56CD 2?5 2 42?\E@A @EE@>2? 7@C <:4<:?8 324< 2E E96 E2:=82E6] WAC:46i S`g]hhXÂ k^=:mk^F=m
kF= EJA6lQ5:D4Qmk=:mp EC2?DA2C6?E DF:E :?DA:C65 3J $'tszp '@5<2 (2E6C {:>6 2?5 4@>A=6E6 H:E9 2 3F:=E\:? 496DE\A@4<6E 42? 9@=56C[ 56D:8?65 7@C <66A:?8 J@FC 5C:?< 4=@D6 7C@> E96 AC682>6 E@ E96 7:?2= H9:DE=6] WAC:46i Sh_XÂ k^=:mk^F=m
kAm%@ 46=63C2E6 E96 4@==64E:@?VD =2F?49[ $'tszp E62>65 FA H:E9 >@56= 2?5 72D9:@? :?7=F6?46C $@A9:2 rF=A@ E@ 3C:?8 @?6 DE2?5@FE A:646 7C@> E96 4@==64E:@? E@ =:76 H:E9 :ED @77:4:2= 82>652J 563FE @? $F?52J[ ~4E@36C cE9]k^Am
kAmu2?D 42? AFC492D6 %96 $'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@? 368:??:?8 ~4E@36C hE9 2EÂ k2 9C67lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^=:?<^nEl_U2>Aj=l6?U2>Aj@lcfghcbb\`U2>Aj9lbde_b_haceU2>AjFl9EEADTbpTauTauDG65<2]4@>Tau82>652JU2>Aj2l9EEADTbpTauTauDG65<2]4@>Tau82>652JQ E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmkDEC@?8m9EEADi^^DG65<2]4@>^82>652Jk^DEC@?8mk^2m 7@C AC:46D 36EH66? Sc 2?5 Sh_] "F2?E:E:6D 2C6 =:>:E65 2?5 DFC6 E@ 4=62C @FE BF:4<=J \\ D@ D?28 J@FCD 62C=J]k^Am
kAm%96 $'tszp '@5<2 (2E6C r=62C6DE v2>652J r@==64E:@? 4@?E:?F6D E@ 46=63C2E6 $'tszp '@5<2 (2E6CVD 4=62C 2?5 C67C6D9:?8=J D:>A=6 G:D:@? 2?5 E2DE6] %96 C625J\E@\5C:?< G@5<2 H2E6C 56=:G6CD h_ 42=@C:6D[ K6C@ DF82C[ K6C@ 42C3D 2?5 K6C@ 3F33=6D 2?5 :D 2G2:=23=6 :? 7@FC 7CF:E\7@CH2C5 7=2G@CDi $EC2H36CCJ[ !6249[ {:>6 2?5 !:?62AA=6] t249 7=2G@C D6CG6D 2D :?DA:C2E:@? 7@C 2 5:776C6?E A:646 :? E96 4@==64E:@?[ 3C:?8:?8 2 A@A @7 4@=@C E@ 2? @E96CH:D6 E@E2==J 4=62C =:?6FA]Â k^Am
kAm$'tszp '@5<2 (2E6C :D 2G2:=23=6 2E C6E2:=6CD ?2E:@?H:56 :? g\4@F?E G2C:6EJ A24<D 2?5 `a\@F?46 D:?8=6\7=2G@C 42?D]Â k^Am
kAm%@ =62C? >@C6 2?5 DE2J FA E@ 52E6 @? 2== E9:?8D $'tszp >@G:?8 7@CH2C5[ 7@==@H 2=@?8 @? x?DE28C2>Â k2 9C67lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^=:?<^nEl_U2>Aj=l6?U2>Aj@lcfghcbb\`U2>Aj9l`bffedchcbU2>AjFl9EEADTbpTauTauHHH]:?DE28C2>]4@>TauDG65<2G@5<2TauU2>Aj2lTc_DG65<2G@5<2Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmoDG65<2G@5<2k^2m 2?5 %:<%@< k2 9C67lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^=:?<^nEl_U2>Aj=l6?U2>Aj@lcfghcbb\`U2>Aj9l`e__d`hbcgU2>AjFl9EEADTbpTauTauHHH]E:<E@<]4@>TauTc_DG65<2G@5<2U2>Aj2lTc_DG65<2G@5<2Q E2C86ElQ03=2?<Q C6=lQ?@7@==@HQmoDG65<2G@5<2k^2m]Â k^Am
kAmkDEC@?8mp3@FE $'tszp '@5<2k^DEC@?8m k^Am
kAm$'tszp '@5<2 :D 2? 2H2C5\H:??:?8 DA:C:E[ 5:DE:==65 7@FC E:>6D 7@C 2 4=62?[ 4C:DA E2DE6 E92EVD 2D 3@=5 2D :E :D D>@@E9] pD 3@E9 E96 72DE6DE\8C@H:?8 G@5<2 2?5 E@E2= DA:C:ED 3C2?5 :? E96 &]$][ $'tszp :D 2 4C@H5\A=62D:?8 72G@C:E6[ A6C764E 7@C >:I:?8 4@4<E2:=D] pG2:=23=6 :? g_\!C@@7[ `__\!C@@7[ 2?5 2 G:3C2?E =:?6FA @7 7=2G@CD :?4=F5:?8 $EC2H36CCJ[ #2DA36CCJ[ !6249[ r:EC@?[ '2?:==2[ r=6>6?E:?6[ q=24<36CCJ[ q2?2?2[ |2?8@ !:?62AA=6[ $EC2H36CCJ {6>@?256[ q=F6 #2DA36CCJ[ 2?5 r96CCJ {:>6256]Â k^Am
kAm!{tp$t s#x}z #t$!~}$xq{*] $'tszp '~szp[ bd\d_T p{r^'~{] $p+t#pr r~][ {~&x$'x{{t[ z*]k^Am
k5:G 4=2DDlQ!#}0x>365565pDD6E#676C6?46Q :5lQs:GpDD6E!=246w@=56CaQmkAmk:>8 DC4lQ9EEADi^^>>I]AC?6HDH:C6]4@>^>65:2^|$a__aagb^$2K6C24\x?DA:C65\3J\$'tszp\'@5<2\(2E6C\D\D:8?2EFC6\EC2?DA2C6?E\42?];A8n:5l~pahgf`beQ E:E=6lQx?DA:C65 3J $'tszp '@5<2 (2E6CUCDBF@jD D:8?2EFC6 EC2?DA2C6?E 42?[ $'tszpUCDBF@jD r=62C6DE v2>652J r@==64E:@? D6CG6D FA =:>:E65\65:E:@? =@@<D 2?5 4=62C E2:=82E:?8 6DD6?E:2=D 7@C 7@@E32== D62D@? 2?5 36J@?5] Q 2=ElQx?DA:C65 3J $'tszp '@5<2 (2E6CUCDBF@jD D:8?2EFC6 EC2?DA2C6?E 42?[ $'tszpUCDBF@jD r=62C6DE v2>652J r@==64E:@? D6CG6D FA =:>:E65\65:E:@? =@@<D 2?5 4=62C E2:=82E:?8 6DD6?E:2=D 7@C 7@@E32== D62D@? 2?5 36J@?5] Q ^mk^Amk^5:Gm
kA :5lQ!&#{Qmk:>8 E:E=6lQr:D:@?Q H:5E9lQ`aQ 96:89ElQ`aQ 2=ElQr:D:@?Q DC4lQ9EEADi^^6586]AC?6HDH:C6]4@>^4^:>8^72G:4@?]A?8nD?lr{ebe__U2>AjD5la_ae\`_\_dQ ^m ':6H @C:8:?2= 4@?E6?E E@ 5@H?=@25 >F=E:>65:2ik2 :5lQ!#}&#{Q C6=lQ?@7@==@HQ 9C67lQ9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^DG65<2\G@5<2\H2E6C\E2<6D\EC2?DA2C6?E\82>652J\DEJ=6\36J@?5\328D\H:E9\E96\4=62C6DE\82>652J\4@==64E:@?\b_aghgcdc]9E>=Q E2C86ElQ03=2?<Qm9EEADi^^HHH]AC?6HDH:C6]4@>^?6HD\C6=62D6D^DG65<2\G@5<2\H2E6C\E2<6D\EC2?DA2C6?E\82>652J\DEJ=6\36J@?5\328D\H:E9\E96\4=62C6DE\82>652J\4@==64E:@?\b_aghgcdc]9E>=k^2mk^Am
kAm$~&#rt $2K6C24k^Am
kAmk:>8 2=ElQQ DC4lQ9EEADi^^CE]AC?6HDH:C6]4@>^CE]8:7n}6HDxE6>x5lr{ebe__U2>Aj%C2?D>:DD:@?0x5la_ae`__d_h`e!#0}t($0&$!#00000r{ebe__U2>Ajs2E6x5la_ae`__dQ DEJ=6lQ3@C56Ci_AIj H:5E9i`AIj 96:89Ei`AIjQ ^mk^Am
