Did you hear the news? Ol’ DW is finally getting the opportunity to drive his brother’s car. It was announced this week that Darrell Waltrip will temporarily end his retirement to drive the Aaron’s Dream Machine in the Busch race at Martinsville in July. Everyone has seen the corny commercials with Darrell pleading with Michael to drive the car. Well the end has finally come, DW will race the car and the whole situation proves one thing to me. Michael Waltrip is more interested in selling products and marketing than he is about winning races.
Don’t get me wrong, Michael is very good at what he does, he can mention more sponsors in a thirty-second interview than anyone on the circuit. If only his car was as fast as his mouth. I don’t think DW has any business racing that car. Other than a handful of truck races over the last several years, he has not raced competitively in over five years. I understand the gimmick, and yes, it is a gimmick; making the long running gag come to reality, but there are 42 other drivers to be considered. When a marketing plan for Aarons enters into the actual event, I think it goes too far. I bet the other drivers competing in that race will take it more seriously than the Waltrip brothers obviously have.