Art of Giving: A Global Initiative for Peace and Happiness

BHUBANESWAR, India, May 17, 2025 /PRNewswire/ -- Art of Giving (AOG) is a life philosophy that inspires millions around the globe to practice kindness, compassion, and community engagement. It was conceptualised and led by Prof. Achyuta Samanta, educationist and social reformer. It has become a civic movement dedicated to fostering peace and happiness through selfless giving. The movement is based on a simple yet powerful truth: that human beings, in their essence, are wired to give. Happiness and peace, which are the most natural human aspirations, often get buried under material pursuits. Art of Giving calls people back to that natural instinct of sharing, helping, and loving without expectation or reward.