"2026 K-EXPO USA" Official Launch Proclamation Ceremony in Los Angeles (1) (KOCCA Acting President Yoo Hyun-seok (front row, second from left) and LA City Councilmember John Lee (front row, center right) pose for a commemorative photo with key Korean and U.S. officials while holding the proclamation.)
"2026 K-EXPO USA" Official Launch Proclamation Ceremony in Los Angeles (1) (KOCCA Acting President Yoo Hyun-seok (front row, second from left) and LA City Councilmember John Lee (front row, center right) pose for a commemorative photo with key Korean and U.S. officials while holding the proclamation.)
LOS ANGELES, May 11, 2026 /PRNewswire/ -- Hosted by the Ministry of Culture, Sports and Tourism of the Republic of Korea and organized by the Korea Creative Content Agency (KOCCA), '2026 K-EXPO USA' will take place from May 23 to 27 at L.A. LIVE in Los Angeles. As the largest K-content event in North America, the expo will showcase a wide spectrum of Korean culture — from food, beauty, and lifestyle to dramas, games, and webtoons — with more than 40,000 expected visitors and 107 participating Korean companies.
On May 8, the City of Los Angeles, together with the Ministry of Culture, Sports and Tourism of Korea and the Korea Creative Content Agency (KOCCA), hosted the official proclamation ceremony for '2026 K-EXPO USA' at Los Angeles City Hall, expressing the city's official support for the event. During the ceremony, the City presented an official proclamation recognizing K-content as an important contributor to Los Angeles' cultural and economic landscape.