The iconic City celebrates the World Cup with globally inspired dining, limited-edition merchandise and new episodes of stylish content series

BEVERLY HILLS, Calif., June 11, 2026 /PRNewswire/ -- As Los Angeles prepares to host the world's most watched sporting event, the Beverly Hills Conference & Visitors Bureau (BHCVB) is positioning Beverly Hills as the ultimate between-match destination for soccer fans, global travelers and luxury seekers. From globally inspired small bites and specialty cocktails served at the City's celebrated hotels and restaurants to a limited-edition merchandise collection and a soccer-themed installment of the 'Cuisine & Couture' social content series, Beverly Hills is celebrating the spirit of the 2026 World Cup across the City's 5.71 square miles.

Originally published on the BLOX Digital Content Exchange.