Partnership to bring fan activations and community programming to professional soccer club

MOUNT HOREB, Wis., Oct. 23, 2026 /PRNewswire/ -- Duluth Trading, a lifestyle brand of men's and women's workwear, casual wear, outdoor apparel and accessories, today announced a new partnership with Sporting Kansas City as the professional soccer club's Official Rugged Lifestyle Partner for 2026-2028 seasons. The collaboration brings Duluth Trading directly to Sporting KC's passionate fanbase through matchday activations, community programming and fan engagement opportunities.

Originally published on the BLOX Digital Content Exchange.