Official Topical Pain Relief Partner of Notre Dame Athletics rewards Fighting Irish fan endurance with campus activations, prize packs, and targeted pain relief
- Icy Hot and Fighting Irish football legend Zack Martin have teamed up to celebrate Notre Dame fans for the physical effort of their touchdown push-ups tradition.
- The campaign features campus activations and a November 21 contest crowning the Official Icy Hot x Notre Dame Push-Ups Champion with a $1,000 grand prize.
- Committed to optimizing gameday recovery, Icy Hot provides fast muscle and joint pain relief so athletes and fans can bounce back quickly.
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