The five-stop tour brings full-flavor sampling, tailgate experiences and game-day energy to some of the biggest college football games this season

AUSTIN, Texas, Sept. 1, 2026 /PRNewswire/ -- Waterloo Sparkling Water, known for its authentic flavors and lively carbonation, today announced the launch of the Waterloo Can Cruiser College Football Rivalry Tour. The Can Cruiser will roll into five of the most anticipated college football match-up weekends, bringing Waterloo's full-flavor sparkling waters and game-day energy directly to fans.

Originally published on the BLOX Digital Content Exchange.