Ahead of the Summer of Soccer, Coors Light Debuts "The Coooors Call" Campaign Featuring Andrés Cantor, and Releases Coors 0.0%, the Brand's First-Ever Zero ABV Beer.
CHICAGO, April 29, 2026 /PRNewswire/ -- This summer, one letter will define the season. You'll hear it shaking in stadiums, living rooms and bars from coast to coast. It'll echo in cheers, celebrations and the roaring sound of "GOOOOAL" shouted by fans that refuses to end. It's the "O," a letter that's been at the center of Coors Light literally on every can, pack and tap handle.
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