Atlanta, Sept. 9, 2026 /PRNewswire/ -- Comfrt's latest college athlete campaign exceeded expectations, attracting more than 2.3 times the projected number of athletes through NIL Club, the largest team-based NIL platform in college sports. The campaign reached capacity ahead of schedule as athletes signed up faster than either company anticipated.
Athletes selected a Comfrt hoodie and sweatpants, created an Instagram Reel from a real moment in their day, and earned reimbursement for the apparel plus a 10 percent commission on every sale their content generated.
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