Thrivent is now the Official Financial Services Partner of the Green Bay Packers, bringing its purpose-based approach to financial advice and generosity to fans in Wisconsin and nationwide.
MINNEAPOLIS, July 13, 2026 /PRNewswire/ -- The Green Bay Packers and Thrivent today announced a new multi-year agreement for the Fortune 500 financial services company to serve as the Official Financial Services Partner of the Green Bay Packers. The partnership will bring Thrivent to fans at Lambeau Field and nationwide through a mix of in-person and digital experiences and support local nonprofit organizations through a new community impact program named Game Changing Players.
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