AUSTIN, Texas, Oct. 27, 2026 /PRNewswire/ -- Rollick, Inc., a leader in outdoor recreation marketing, technology, and market research, today announced the release of its 2026 Future of Buying Study. Based on feedback from 17,764 recent shoppers across 31 RV, marine, and powersports brands, the new study explores how shopping behaviors, technology adoption, affordability concerns, and digital retail expectations have evolved since the company's 2023 Future of Buying Study and continue to reshape the path to purchase.
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