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BSN NEW LOGO

The new nationwide brand partnership delivers gear to employees at nearly 1,800 stores

DALLAS, July 9, 2026 /PRNewswire/ -- BSN SPORTS, a leading marketer, manufacturer, and distributor of sporting goods apparel and equipment, and a division of Varsity Brands, joined Sport Clips Haircuts and adidas to deliver adidas apparel to Sport Clips team members nationwide this month. The multiyear partnership, first announced in April 2026, includes custom adidas-branded styles including tees, jerseys, and lightweight performance layers, providing Sport Clips stylists with high-quality apparel that reflects both brand pride and all-day comfort. The partnership reflects a shared commitment to team member experience, comfort, and modern workplace style.

Originally published on the BLOX Digital Content Exchange.