Pepsi is back to remind fans that Tailgating Deserves Pepsi with new creative starring Jerome "The Bus" Bettis and Justin Jefferson, a Pepsi Zero Sugar 12-pack offer for NFL Kickoff, and more surprises to come throughout the season.

  • Pepsi brings out the best in fan-favorite foods, from burgers and hot dogs to wings and pizza, making it the cola built for tailgates and gameday spreads.
  • New Tailgating Deserves Pepsi creative stars Pro Football Hall of Famer Jerome Bettis as the Pepsi gameday ref, with NFL superstar Justin Jefferson delivering a highlight-worthy assist.
  • Starting today through September 14, fans can stock up for NFL Kickoff with a free 12-pack of the best-tasting Pepsi Zero Sugar.
  • The campaign builds onĀ a 26-season Pepsi NFL relationship and a growing presence across 15 NFL team partnerships, including the recently announced Tampa Bay Buccaneers.

Originally published on the BLOX Digital Content Exchange.